Marketing Brain Food

Marketing Brain Food2019-12-04T15:40:45-05:00

Did Your Future Boss Just Text You?

By |February 27th, 2019|Marketing Staffing|

Some of us may remember the days of debating between cream or white-colored paper for our resumes. Tomorrow’s job candidates may debate whether a smiley face or a thumbs up is a more professional response to the latest text from a recruiter. That’s right. As this article details, today’s recruiters [...]

Is Office Romance Really a No-No?

By |February 5th, 2019|Marketing Staffing|

Ahh love. Everyone knows that work and romance don’t mix, except that according to one poll, 22% of married couples in the U.S. met at work. Our own informal research (i.e. talking to our friends, colleagues, and clients) tells us that workplace romances are more likely to happen in places [...]

Are You Thankful for Yourself?

By |November 17th, 2018|Marketing Staffing|

Thanksgiving is on its way, making it a perfect time of year to sit down and think about what you’re grateful for. There are the obvious categories - family, health, friends, brownies, new episodes of This Is Us - but what about professionally? Hopefully, most of us are grateful for [...]

A Tale of Two Lamps, and Two Ads

By |October 21st, 2018|Marketing Staffing|

Back in 2002 IKEA came out with this now iconic ad about a forlorn lamp.  The ad worked so well because it expertly played on our emotions (we won’t tell if you get a little misty), using the tropes and patterns millions of ads have set up before it, only to [...]

What Not to Wear on an Interview

By |July 26th, 2018|Marketing Staffing|

There was the woman with three-inch bright yellow nails interviewing for a data entry position. There was the man with so much dog hair on his pants he triggered the interviewer’s allergies. Ask around, and you’re sure to hear more than a few hair-raising (and hair unbrushed) stories of bizarre [...]

It’s Getting Hot in Here

By |July 5th, 2018|Marketing Staffing|

There are so many problems facing the world today, but one rises to the top as the most pervasive and potentially damaging to our way of life … shirtless selfies by men. What could possibly account for this sudden and drastic rise of men posing for pictures without a shirt? [...]

Alexa, Sell Me Something

By |May 6th, 2018|Marketing Staffing|

Robots look like people on TV and the big screen. Think Rosie on the Jetsons or even, The Terminator. However, robots are already in our home. It’s just that they look more like a Roomba than Arnold Schwarzenegger. The most common home robot is, of course, the smart speaker or [...]

The New (Old) Rules of Thank-You Notes

By |April 9th, 2018|Marketing Staffing|

The internet has changed a lot of things, how we shop, how we date, and how we find jobs. Although some people argue that candidates are no longer expected to send thank-you notes, recruiters and hiring managers still advise people to do so. Most hiring managers now ask more creative [...]