We’re fortunate to connect regularly with Greg Kihlström, founder of “The Agile Brand with Greg Kihlström,” one of Apple’s Top 10 marketing podcasts. With more than 450 episodes and millions of downloads, Greg brings together thought leaders to discuss current marketing and customer experience trends. Recently our own Sue Keith sat down [...]
We're fortunate to know and connect regularly with Greg Kihlström, founder of "The Agile Brand with Greg Kihlström", the leading and award-winning marketing technology and customer experience podcast. With over 400 episodes and counting, Greg brings together thought leadership and compelling discussions with leading experts in marketing. We are [...]
It’s 2021. For many of us, the new year brings a renewed dedication to things like exercising more, being kinder, re-engaging the swear jar or finally cleaning out the garage. But the events of 2020 may have had more sinister impacts on our work habits that require a bit [...]
Curious about what senior marketing leaders are thinking right now? We participated in several CMO roundtables over the past few weeks to find out how CMOs are confronting their companies’ marketing challenges and guiding their teams through this time of unprecedented change. Here are the six themes that consistently [...]
Given the current environment, many marketers are dusting off their resumes and trying to remember what they actually did over the past several years. Applications for jobs are at record highs, and many talented marketers are on the market. To add to the mix, a marketer’s resume is judged [...]
As we consumers dramatically adjust our daily lives in response to the Coronavirus pandemic, businesses are also dramatically rethinking product innovation and customer experience. Plexiglas shields* installed at store checkouts, curbside pick-up from retailers and (incessant) video calls are now de-rigueur. DoorDash is one of the hottest employers in [...]
One of our clients likes to say “all roads lead to LinkedIn”. We couldn’t agree more. So much so that we recommend that our candidates spend as much time on their LinkedIn profiles as they do on their resumes. It bears repeating: spend as much time on your LinkedIn [...]
As you’ve undoubtedly read, the business world is talking about the impact the current global pandemic will have on future work protocols and corporate culture. Here are a few observations our team has made over the past few weeks as we’ve talked with our clients and candidates. (We may [...]
We, like many marketers, are struggling with how to strike the right tone as we try to stay connected with our customers and clients during this unprecedented time. We’ve seen companies capitalizing on people’s fears and brands that are surprisingly tone deaf, like the retailer who recently sent an [...]
As we are bombarded with political ads, endless commentary from the pundits and the hype around Super Tuesday, it occurred to us that looking for a new job is a lot like running for office. There are certain rules that apply whether you’re a political candidate or a job [...]